India, which is considered the world’s fastest growing startup ecosystem, is no place for female entrepreneurs. Only two Indian cities have made it to Dell’s 2019 Women Entrepreneur Cities Index of the 50 most favourable global places for them. Bangalore occupied the 43rd rank and Delhi took the 50th rank. With 13.5 to 15.7 million women-owned enterprises making up 20 percent of all the enterprises in the country according to the Google and Bain & Company report released in February 2020, entrepreneurship in India is heavily male-dominated which acts as a barrier to entry into business for women. “Despite improvements in social parameters, India’s growth does not translate into the economic inclusion and development of women”, said the Google and Bain & Company report.
Some of the most common challenges that women face are, family restriction as women are expected to stay at home and take care of their family and do the household chores, male-domination as entrepreneurship is heavily dominated by males who generally do not encourage female entrepreneurs and don’t treat them as equal partners, lack of finance as investors and banks are hesitant in investing money in ventures started by female entrepreneurs and creating a network as female entrepreneurs are generally not supported by society, it is very difficult for women to build a network for themselves.
We at Women in Business, aim to make things a little easier for female entrepreneurs by providing them with a specially curated platform to network and promote their brand, learn through various workshops and grow within the community. Our motive is to empower them, enable them to make full use of the resources around them and learn from their fellow entrepreneurs’ experiences.
Author- Visaaya Bamba
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